(Thursday 1st May)

Perception, a specialist IT and business consulting company, officially launched its business today in the Irish marketplace. It provides business intelligence software and services to companies that use large data sets across many platforms and businesses.

Commenting on the launch of the business, Perception Co-Founder and Director, Peter McParland said that “we started Perception specifically to help companies easily analyse their data, no matter what data they use, on whatever platform they have it on. We focus on what the business owner wants to know from their data, and we help them access that knowledge easier and faster, allowing them make business decisions quickly. We can even deliver a client’s reporting needs and manage their Business Intelligence on an ongoing basis if they require it.”

Hugh Meagher, Co-Founder and Director of Perception, said that “we offer specialised Business Intelligence software delivery and installation, training, support, maintenance and consultancy services to our growing client numbers. Peter and I have been in the technology arena for many years and we saw a business niche for a company like Perception, with dedicated, passionate IT specialists flexible to customer requirements. We are a niche business and we have tailored our software partners to enable us to be the best company in the Business Intelligence sector across all verticals.”

Perception’s clients are diverse and growing in numbers and range from state bodies, insurance, banks, to utility companies, accountants, environmental consultants, colleges, retail outlets and pharmacies. To enable Perception get the best for their clients, the company works with some of the leading software suppliers around the globe including;

  • Tableau, the market leading analytics and visualisation software that allows everyone in a business, not just the IT division, easily understand their data trends, faster than any other software, at a fraction of the cost
  • Alteryx, one of the fastest analytics software tools that allows analysts to blend complex data sets and allows the analysis of that data in a fast and easily accessible format
  • Logi Analytics, The worlds number 1 OEM embedded analytics development platform according to Gartner allows bespoke data visualisation applications to deployed and used virtually anywhere


Company Background Information

Peter McParland

Founding partner of Perception

Peter has held senior management posts over the past twenty years in large multinational companies, including Siemens, Fujitsu and Samsung, where he has driven sales and grown market share with market leading technologies.

Peter is passionate about delivering new exciting technologies that can make a real difference to today’s business and impact on the company’s bottom line.


Hugh Meagher

Founding partner of Perception

Hugh has a long and successful track record working in business IT over the past 25 years, including as Operations Director of the ERP Division of System Dynamics Ltd. Hugh also founded FDS Technology Ltd., a Sage Software VAR, which is still operating today.

Hugh has been responsible for the implementation of many ERP systems, including the Railway Procurement Authority, Digifone (later O2), CIE Tours, TV3 and Bord na Móna.